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I doubt there are many Lambretta fans out there who aren’t familiar with the name, Dean Orton. He’s an English mod who moved to Italy in the early 1990s and went on to set up Rimini Lambretta Centre.

Long lost treasures

More recently, Dean has been known for scouring Europe for long-lost Lambretta treasures (that’s him in his natural habitat on the right in the image above). He’s also been responsible for developing tuning parts for often-neglected models, writing books, and restoring scooters.

Dean’s brand new autobiographical account of his ‘Life in Lambretta’ has just been published, so we took the chance to have a chat with him.

He’s also given us two signed copies to give away to lucky SLUK readers.

Dean first discovered scooters and the Mod subculture while growing up in Bodmin in the 1980s

Tell us a little about your new book, ‘A Life In Lambretta’, and the reason behind it?
I think one of the hardest things in life is to turn a part-time passion into a full-time job, which is exactly what I did after arriving in Italy in 1992 to live. That means that I’m one of just a handful of people who has been on both sides of the sales counter in scooter land, and experienced first-hand a lot of eyebrow-raising moments along the way. A good selection of those same ‘moments’ can be found within the book.

What time frame does the book cover?

Initially, I wanted to cover from when I arrived in Italy in 1992 until 2020, when I left Rimini Lambretta Centre, but there was just too much to include. Therefore, the content was split into two, and even so, there are still 600 pages per book, albeit there are a lot of full-colour photos in there as well. I’ve purposely tried to avoid ‘A Life In Lambretta’ being a diary-type read, so there are only three such chapters included, which take the reader through the journey of arriving in Italy until I set up my first workshop. All the other chapters relate stories, in no particular time-related order.

Is the book aimed solely at Lambretta owners? 

I hope not! Despite the title, I’ve had my fair share of Vespas and other marques too! They feature throughout the book, both within the stories and the photos. Okay, I’m Lambretta through and through, but few things in life are as perfectly designed and aesthetically stunning as a Vespa GS150, or as ‘outside the box’ as an SS90. Talking of which, in one chapter, imaginatively titled ‘The Scooters’, I explain the reason for spending 20K to convert an SS90 into a Lambretta.

Out of interest, I asked a non-scooterist friend to proofread the book, and he came back to me saying that it was only the second time he’d ever laughed out loud when reading a book, so that’s a great sign.

Are all the chapters scooter-related?

Somewhat obviously, the core of the whole book is scooter-related, as that’s what I’ve spent my entire life devoted to, but there is a foray into the heavens when I flew in a 2-seater to Bari with scooter tuner Roberto Barone, to meet the Vespa Club there. Even he was surprised we made it there and back without a mechanical hiccup – although we did nearly run out of petrol whilst flying over military airspace. Go figure.

Dean has been a fan of less glamorous scooters since being introduced to the J Range (and gifted one) as a teenager…

What scooters do you have, or use now?

I’ll happily admit that oddball Lambrettas are my thing, as anyone who follows what I get up to on the antisocials will testify. The only problem with ‘oddball’ is that it’s usually inextricably tied up with Indian manufacturing as well, something which I’m much less fond of. Lambrettas have enough idiosyncrasies anyway, without adding poor, ‘couldn’t care less’ production methods and half a century of neglect to the equation.

I’m not a collector, so in my stores there are only about half a dozen scooters, which are either used on a regular basis or are under the spanners. My daily rides of choice are a 5-speed J50 fitted with a CPOne05 kit and a 200cc Kelvinator. Nothing exotic, but the fun of riding them is still as immense as when I was 16 years old. My liquid-cooled Vega 150 is another contender for the go-to podium as well, as it’s just so much fun to ride. I’ve also ordered a Casa Twin 250 motor that’ll end up in an Aravali 150, which I’m sure will be ‘entertaining’ to use.

Casa Performance Lambretta G350 pictured at EICMA in yellow paintwork.

Talking of oddball, what do you think of the New Lambrettas? Weren’t you involved with them initially?

Yes, when I was still at RLC, we did untold promo work for the New Lambrettas, with varying degrees of success. Walter Schaffren, the owner of the Lambretta brand, is a good friend of mine, and I’m delighted that he is now getting the success he deserves with his new 300 and 350 models, having endured so much negativity along the way.

It’s a shame I can’t say the same for the (ex?) European distributors KSR. For them, it was just another brand, of which they marketed several, and it was a total uphill struggle from the very start. I mean, just look at their current situation and tell me I’m wrong. They failed outright to understand what a golden opportunity they had on their hands with the ‘Lambretta’ brand name. As I said to one of their top brass at the time, who was always harping on about having revived yet another obscure, nondescript brand, “I’ve yet to see a youth with a ‘Malaguti’ T-shirt, or see a rally dedicated to ‘Brixton’ motorcycles.” He just looked at me.

I love the New Lambrettas and I’ve had a V200 since they were first released. That is about to be joined by a New Lambretta X300. What a machine; such an incredible design, and that Mustang-type rear light is a work of art. I know most traditional scooterists would choose a Royal Alloy over a New Lambretta, but what I think a lot of people fail to realise is that the New Lambrettas are just that: new, modern Lambrettas – not retro scooters, such as a Scomadi or an RA. That’s a big difference. Rightly so, there’s a heavy nod towards the original design, but this is what Innocenti would be producing today, if it were still operative as a manufacturer. I can honestly say the build quality is superlative, and Lorenzo Innocenti, son of Luigi Innocenti, is behind the brand. And if it’s good enough for him, well…

In the book, a lot of the stories seem to happen in Greece, rather than Italy. Why?

I love Greece as much as Italy, so any excuse to travel there on buying trips for the shop was keenly accepted. Greece was an incredible scooter-hunting ground for the best part of 20 years, so it naturally follows that some of the book’s content relates to what happened when we were over there.

A very short summary might read: surprising Nigel Cox and Steve Groves on the ferry, ending up in the middle of a shoot-out, nearly getting mugged by some Afghans, towing Sticky with my J50 after he broke down on a Vega whilst crossing the massive bridge near Patras, riding through a police cordon who were facing off a full-on riot by irate Albanians and BB activists, pulling out Lambretta engines in a piss-filled cellar in the red light district of Thessaloniki, etc. etc. It was certainly ‘all go’ during our trips over there.

Why did you leave Rimini Lambretta Centre?

Administrative boredom and not having the time to be creative in the workshop. Everything has a start and a finish. It was simply time for a change.

Do you still restore scooters?

Certainly, I restore a few scooters each year, as that’s my profession. First and foremost, I’m just a mechanic with an undying passion for Lambrettas.

After this book, what else have you got planned?
Apart from a possible Part 2 of this book if it sells well, I’ve nearly finished the content of a ‘Lambretta J Range Workshop Manual’. That will be followed by a similar book for Luna Line machines, as there’s hardly anything available for the owners of the smallframe models. Books aside, I intend to run Lambretta restoration courses for 8-10 people at a time, three or four times a year. The idea is that they’ll be held in new purpose-built ‘Speedball Studios’ and will be all-inclusive, with all accommodation, 2-wheeled transport and meals covered. The plan is to offer a full-immersion, hands-on experience that will also give the participants a chance to savour the Italian lifestyle. A chance to ‘Live the dream’, as they say!

 

When will ‘A Life In Lambretta’ be available?
The book is available now, priced at £21.99. You can order a copy via the ‘Scooter Products’ website, here.

Win a copy!

We have two signed copies of ‘Life in Lambretta’ up for grabs. If you’d like to win a copy, all you have to do is answer the following question…

What year did Dean Orton leave Rimini Lambretta Centre?

A: 2019

B: 2020

C: 2022

How to enter

Leave your answer as a comment at the bottom of this post, along with the reason why you’d like to win a copy. We’ll choose our two favourites on Sunday, 7th September.

24 Comments

  • Paul Turner says:

    2020, I’m a 70s scooterist,I’ve owned allsorts but always preferred my Lambretta bitsa,built from bits collected over the early years,I am more than happy to be the owner of a modern Lambretta,and still a few quirkies in the man cave,cheers

  • Roger Green says:

    B: 2020

  • tim hayhoe says:

    2020

  • tim hayhoe says:

    oops left my ‘why I want to win’ : so here it is:
    Despite no longer being a rally going Lambretta rider, I still have 2 models, why? Because every time I go to sell I can’t part.
    It’s raining today so I’ll be fiddling with the Lui, because it’s fun, its frustrating and it’s rewarding.
    I know Dean and I know his book will be interesting, funny and full of stuff any paper scooterist can relate to.

  • Reg Harle says:

    He left in 2020

  • Amanda Williams says:

    B

    My boyfriend Paul, he rides with flair,
    Upon his Lambretta, wind in his hair.
    But oh, that scooter, a temperamental steed,
    It always seems to have a need!

    A rattle here, a clunk, a wheeze,
    It breaks down more than it should, with ease.
    From bolts to bits, and oil leaks too,
    It costs more cash than I ever knew!

    Yet still he rides, with pride so bold,
    Through sunny days and winter cold.
    So Christmas nears, and here’s my plan:
    To gift a book to my Lambretta man

  • Nick Purser says:

    He left the Rimini Lambretta Centre in 2020.
    I’d like a copy of his book as I knew him before he went to Italy and had planned to go and see him but my Series 2 had a small problem in France so I stayed there and eventually moved there. Therefore, I missed out on seeing his amazing life so I’d like to read about it but I’m too mean to buy the bloody thing.

  • Rob Riby says:

    Dean left RLC in 2020.
    For as long as I can remember me and my mate Steve were Mods. In the 80’s we trundled around the country to Phoenix and CCI runs and he even did a few issues of the Scarborough based Modzine “The High Standard” and was the graphic designer of “Scootermania” for a while. In the late 90’s he met an Italian girl while on holiday in Majorca and moved to Novara in Piedemont near Milan in 2001 to be with her and live the Italian dream that we’d always talked about (wall to wall tailoring and scooters!). He is still there, is now a teacher and NEVER, EVER stops whinging and moaning to me about the realities of that same “Italian dream” (the bureaucracy, the red tape, the never ending pasta)! I cannot think of a better gift to send him for his forthcoming 60th than Dean’s new book detailing exactly how he should have gone about it all!!!!

  • Gary Usher says:

    Dean left RLC in 2020
    If likes a copy of the book to add to my reading collection just enough space left & I needs something to read for my nxt holiday 😎

  • John cooper says:

    2020 I should have the book because I’m special like my Lambretta 😎

  • Joe Worsley says:

    2020
    The reason I would like to win is because I’ve obtained Deans other books and fond them extremely useful and learnt so much In order to maintain my Lambretta , along with fantastic information on Lambretta and experience gained along the way

  • Lee Maddocks says:

    2020 It should be a interesting read.

  • Paul Todd says:

    2020

    I just want a free book to read Deans story , no seriously just a rally going scooterist who loves to read about other scooterists passion for Lambrettas

  • Steve B says:

    b.. 2029

    I have know Dean for a few years and when I rode one of scooters a vega he had done for a customer I was blown away by the way it drove and felt , quality and finish was amazing , if innocenti was still going now he would be working for them !!

  • Steve SS says:

    2020
    I should get a prize because I’m so seriously bad at winning…and if I don’t get a free one then I’m going to have buy one and then explain to my good lady wife why more things keep dropping through the letter box when I promised I wouldn’t buy anything…..

  • Rebecca says:

    B 2020
    As a J range owner I’d like to read Dean’s story

  • Shaun H 👀 says:

    2020.
    Knowing Dean he has some brilliant stories, so I’m looking forward to reading more, especially any involving the Stickman! 🙂

  • Pete says:

    Correct answer is B: 2020
    Ive met Dean and Carlos on one of their lambretta travels here in Finland, what a pair of dedicated enthusiasist they are 👍

  • jaea wilkinson says:

    left in 2020,
    I should win as I still get excited every time I kick-start my lambretta(im 57 now ) to go for a ride with friends , reading about anything lambretta, next best thing!

  • 2020
    give book now ! ta much.

  • John Russell says:

    Answer is 2020, always great to read about a life well troden by a fellow scooter enthusiast.

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